Empowering youngsters to build major businesses as undergraduates.
Student Profile: Enjoys communicating, tackling business challenges, ambiguity.
In 3rd Year: Start a business; focus on marketing, and supporting other functions.
After Graduation: Continue the business / becoming a marketing freelancer or agency / take up a generalist or marketing job.
Career Path: Fast tracked to leading marketing teams, business units, and being CMO/CEO.
Student Profile: Enjoys creating physical and digital products, and solving problems through design and technology.
In 3rd Year: Start a business (can be a design led business); focus on design and product; can optionally support other functions.
After Graduation: Continue the business/ becoming a design freelancer or agency/take up a generalist or design job.
Career Path: Fast tracked to leading design/ product teams, and being a CXO / CEO.
Student Profile: Enjoy structured challenges and solving problems through technology.
In 3rd Year: Start a business (can be tech led business); focus on tech; can optionally support other functions.
After Graduation: Continue the business / take up a generalist or tech job.
Career Path: Fast tracked to being an Engineering Manager, Product Manager,and being a CTO / CEO.
Deep Dive Into Business
Business Finance
People, Biases and Decision Making
Communication & Personal Development
Entrepreneurship
Product Management
Marketing (Specialization)
Design & No-Code (Specialization)
Full Stack Development (Specialization)
Understand and gain practical insights on how a business runs, makes money, and takes decisions, across industries and business models.
Courses:
- Business Foundations & Environment
- Industry & Product Analysis
- Business Operations & Strategic Planning
Understand aspects of accounting, financial statements, financial decision making, and fundraising, to sustain and grow a business
Courses:
- Fundamentals of Accounting & Finance
- Financial Analysis & Management
- Strategic Financial Planning & Investments
Understand about biases, conflicts, and decision making in personal, social, financial, and business contexts, and establish characteristics such as critical thinking, empathy, humility, ownership, resilience, and teamwork.
Courses:
- Understanding People & Biases
- Decision Making & Behavioral Economics
- Ethical Leadership & Technological Influence
Establish skills in written & non-written communication in social and business contexts, and establishing etiquette and your personal brand.
Courses:
- Personal & Professional Communication Essentials
- Negotiation & Stakeholder Management
- Business Writing and Presentation Excellence
Learn about creating & scaling a business from scratch, from foundational steps to advanced strategies for success
Courses:
- Idea Validation & Business Creation
- Business Operations and Management
- Advanced Marketing and Sales Strategies
Learn design, business, and technology aspects of building, launching and managing a product from 0 to 1, and 1 to 100.
Courses:
- Introduction to Product Management & Design Thinking
- Product Strategy & Project Management
- Product Marketing & Analytics
- Product Technology & Advanced Product Management
Learn concepts such as consumer behavior, market research, branding, digital marketing, content creation & distribution, revenue funnels, to be able to build a brand, generate and nurture leads, translating to meaningful business outcomes.
Courses:
- Marketing Foundations & Research
- Brand & Strategic Management
- Digital & Social Media Marketing
- Marketing Analytics & Performance Measurement
- Advanced Digital Strategies & Ethical Marketing
Learn concepts such as Graphic and UI/UX design, and advanced no-code development using Shopify, Webflow, Bubble, and AI, to be able to create visual identities, and full-fledged websites and apps
Courses:
- Design Foundations
- User Research & Prototyping
- Advanced UI/UX Design
- No-Code and Low-Code Fundamentals
- Data Manipulation and Automation Workflows
- Using AI to Build Products
Learn aspects of MERN stack to be be able to create complex software products with code, and deploy them using AWS.
Courses:
- Web Design & Development Essentials
- Mastering JavaScript & Modern Web Development
- Building Interactive User Interfaces with React
- Full-Stack Development with Node.js & MERN Stack
- Cloud Computing with AWS
Marketing, Design & No-Code students pursue 4 internships across roles, industries, and organization type
Software students pursue 1-2 technical internships
Immerse yourself in a fast-paced startup environment, working on real projects and contributing to business growth.
Experience the structure of a corporate environment, gaining insights into operations, strategy & professional development.
Work with Micro, Small, and Medium Enterprises to understand their unique business challenges. This is a high-impact project, such as setting up digital marketing and e-commerce operations for an offline retail brand.
Combine startup innovation with investment firm analysis, learning about funding, strategies, and financial analysis. This includes roles in sales or operations in a startup, with some students securing roles in investment firms.